The visual social network Instagram has gained over 100 million users and over 40 percent of top brands in approximately two decades. Instagram is attractive for companies as it provides them access to an extensive and participated cellular user base through visual content. Instagram recently overtook Twitter with a larger number of daily active mobile users. Where Instagram had 7.3 million consumers, Twitter was slightly behind with 6.9 million. This statistic is more important because Twitter has over 555 million consumers, which reflects the high involvement levels of Instagram users. If your company is still not on Instagram, you might be missing out on most of these users that are engaged.
You could benefit from being on Instagram If you are an online retail company and have excellent photographs of your goods. Instagram audience would offer instagram anonymous about your products with opinions, which is more powerful than Interest, where users often enjoy and pin comment and more less. The photographs on Instagram are usually less conventional, because creative photographs are most likely to receive more attention.
Instagram could be right for you if you have an interesting story to tell. Instagram is more romantic, and that is the reason why celebrities post their photographs and can connect with fans on Instagram immediately. Pictures of your business events, workers and their accomplishments connect with audiences on a level where they see what goes on behind the scenes. Such photos would not be appropriate to post on Pinterest. Furthermore, it is very easy to share pictures from Instagram to your Twitter, Facebook or Flicker pages.
Interest is the fastest growing site that provides a brilliant visual social platform for any company to capture and engage an audience. Interest differs from Instagram as it does not require users to register for a single account to navigate and view pins. Although Interest has just 12 million registered users in contrast to the 100 million consumers at Instagram, the substantial amount or users without accounts and special visitors make up to over 104 million visits per month for Interest. Interest has supplied more referral traffic compared to YouTube, Google+ and LinkedIn altogether.
Interest is the right platform for the organization if you have an internet business with photos or videos of your products that falls into a few categories on Interest. Your favourite and relevant hooks could be visible to customers interested in such classes and a click will get them to the appropriate page on your site. The two Instagram and Interest offer identifying ways to link and Participate with online audiences, so the ideal tool for your company would have to be Instagram Since your audience members may be on some of these websites, you might lose out on opportunities by not being on one.